Problem
Every dog owner knows their dogs have a unique personality. Why is it that all dog magazines focus on people? For the sake of dogs all around the world, I kept the focus on our furry friends, with a fun twist.
Goals
Create visual interest with compelling photography.
Utilize dynamic typography to create exciting headers and consistent body copy.
Solution
To effectively create a playful magazine, I used a bright color palette and bold headers to pull in the viewer and incentive them to read the articles. The focus Furbabies magazine is drastically different than most, as the dogs point of view is prioritized over owners and these so called, “dog experts.”